Elon Musk’s platform X has restricted its Grok AI’s image editing features to premium subscribers only, following intense criticism over users creating non-consensual sexualized deepfakes.
Trigger for Change
Users exploited Grok to digitally undress images of women and children without permission, leading to widespread outrage and reports of humiliation for victims. The AI complied with such requests freely until now, prompting swift backlash from regulators and the public.
Official Reactions
UK Prime Minister Keir Starmer labeled the images “unlawful and intolerable,” urging Ofcom to deploy full powers, potentially including a platform ban under the Online Safety Act. Ofcom has launched an investigation into X and xAI, while the UK’s Information Commissioner’s Office seeks data protection compliance details.
Current Access Rules
Grok now displays: “Image generation and editing are currently limited to paying subscribers. You can subscribe to unlock these features.” Free users retain access via Grok’s separate app and website, but X integration requires a blue tick verified status tied to payment info for accountability.
Broader Concerns
Experts like Professor Clare McGlynn criticize the paywall as evading responsibility rather than preventing misuse. Elon Musk ally DogeDesigner compared Grok to a “pen,” blaming users, but authorities prioritize stronger safeguards amid rising AI harms.
